Thursday, December 3, 2009

The Power of Media ... When is it too much?

The recent revelation of Tiger Wood's "transgression" reminded me once again of the power of media. This power lies in the ability to transmit content instantly via multiple channels everywhere and to any and everyone.

This capability has proven to be life changing in many cases. Sometimes those life changing experiences are very positive and lucrative (e.g. Susan Boyle) and in other situations the experience serves as a reminder that you can't do wrong and get away with it. I am sure that Tiger and others wish they would have considered the consequences of their actions before engaging in inappropriate activities that have been played out on the world stage.

The power of media results in that constant "in your face" and "in your ears" exposure that reinforces wonderful events and disgusting acts. Media outlets work diligently to find more dirt and new angles. Technology makes it easier for this to be accomplished.

So to Tiger and others I say media is powerful and the methods for accessing information are very sophisticated. Best advice: don't do it.

DD

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